Modular Lettering

Modular Lettering

The “Modular Lettering. Jam session with Birgit Palma & Daniel Triendl” is a workshop about creating an own typography – using a modular raster-preset prepared by the artists. The implementation and graphic interpretation of the geometric elements is the essential part of this process: While the choice of modules remain the same for every workshop, every letter created has an individual look due to the different interpretations of the workshop participants. The workshops were given together with Adobe Deutschland at Forward Festivals in Munich, Hamburg, Vienna and Zurich in spring/summer ’17.
A different signature alphabet pointing out important attributes of the city was designed for every workshops in the different cities. The design was influenced by the design/language of every municipity and the illustration/design style of the certain area.
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